Wednesday, 30 April 2008

Hype

No matter how many times I try and kid myself that I'm impervious to marketing hype and spin, I usually get swept up in the euphoria that accompanies long-awaited computer games. Yesterday saw the release of GTA IV and I dutifully went to the nearest game shop and handed over forty notes for it. It's not that I didn't want the game, indeed I did, but the sense of having to have it on the day of it's release was overwhelming. The world's problems would be erased as long as I got hold of a copy on the day of release. This is of course utter nonsense and I soon felt cheap, dirty, and used after purchasing it.

The game itself is actually quite impressive and will keep me busy until the next big thing. Especially as I don't really have that much time to play games anymore. After the excitement of buying it and bringing it home I was only able to play it for an hour or so due to a number of factors.
  1. Being tired after working all day
  2. Looking after baby
  3. Looking after the good woman
  4. Being 30
  5. Struggling to stay up past 21:30

Still the weekend is on the way so maybe I will find a bit of time to cause some digital mischief. Providing I don't want an early night with my cocoa.

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